The 16th Annual Gift From The Heart Radiothon is returning to CKBW and Country 100.7 on February 13, 2026.

Last year, our South Shore community rallied with incredible generosity — raising over $171,000 to bring MOLLI technology to South Shore Regional Hospital and revolutionizing breast cancer surgery for local patients. That success proved what we can achieve when we come together with purpose and compassion.

This year, we’re building on that momentum with an even greater mission: to bring Breast MRI technology to the South Shore, expanding access to advanced screening and early detection for women across our region and throughout Nova Scotia. Together, we can ensure that world-class breast cancer care is available close to home, when and where it’s needed most.

We invite you to give a Gift from the Heart to support breast cancer patients at South Shore Regional Hospital. Every gift helps us move closer to providing life-changing care and comfort for our patients.

For many families on the South Shore, facing a possible breast cancer diagnosis already brings enough fear and uncertainty. But for high-risk patients in our community, the journey to answers often begins with a long drive to one of only three hospitals in Nova Scotia equipped to perform breast MRIs.

Last year and this year alone, more than 100 patients from our region had no choice but to travel to Halifax, Sydney, or Yarmouth for imaging that could determine the next steps in their care. And if that MRI revealed something suspicious, the journey still wasn’t over. They had to return home, wait for a new appointment, then make another trip back to South Shore Regional Hospital (SSRH) days or weeks later for a biopsy.

This is what access to breast cancer screening looks like today for many of our neighbours: multiple trips, long waits, mounting anxiety, and care that feels too far away at the moment they need it most.

Breast MRI, recommended for high-risk patients, complements mammograms by providing clearer images, especially for those with dense breast tissue or implants. With this new equipment, including an MRI Breast Coil and Vacuum Assisted Biopsy System, we can offer both MRI and biopsy in one visit, saving patients time and stress.